Snapchat lenses
From a simple game mechanic to a camera-led interaction, the format starts with what people will do.
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Digital, Interactive & Experiential MarketingEhrliLab is a Ghana-based interactive marketing and experiential tech studio creating Snapchat lenses, TikTok effects and playable experiences for brands and agencies.
We develop interactive experiences from creative ideation through technical execution. Explore selected projects, development studies and creative concepts.
Explore the workFrom a simple game mechanic to a camera-led interaction, the format starts with what people will do.
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Effects and playful prompts that give people a starting point for their own content.
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Short games, choices and challenges developed around a clear creative idea.
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Understand the brand, the audience and the opportunity. Define what the interaction needs to do.
Explore the creative hook, choose the format and map the moment from first tap to final result.
Build a working interaction. Test the interaction, refine the visuals and work through the details.
Prepare the agreed experience and handover. Review platform requirements and launch responsibilities together.