Compare two products
Two clearly labelled cards offer a quick choice, from a laptop or console to a phone or tablet.
Digital, Interactive & Experiential MarketingSNAPCHAT / PRODUCT DISCOVERY
Cashback · This or That
A head tilt turns product browsing into a choice: this one, or that one?
Development & proposal
Snapchat
Project recording
Head-tilt product choices
This or That — the supplied gameplay sequence, from the opening prompt through the fourth product choice.
Explore CompuGhana Picks on Snapchat (opens in a new tab)THE PROJECT
CompuGhana Cashback: This or That puts two product cards above the live camera. Tap to start, tilt left or right to choose, then return to the centre for the next pair. The recorded sequence moves through gaming, mobile and computing choices, with the selected product highlighted after each tilt.
The collection also includes earlier Mystery Box and Blind Ranking builds, plus Dream Setup concept storycards. The separate CompuGhana Picks Lens is linked from this page; those earlier screens are distinct development directions, not captures of this product-choice recording.
HOW THE IDEA WORKS
Two clearly labelled cards offer a quick choice, from a laptop or console to a phone or tablet.
A left or right head tilt selects the matching card. The selected product moves forward with a visible confirmation.
Return to the centre to move into the next pair. A round counter keeps the sequence easy to follow.
BEHIND THE EXPERIENCE
CREDITS & CONTEXT
Lens development and brand proposal. Lens Studio screens include a stock preview model. CompuGhana Picks publication is documented; the proposal is not a confirmed brand commission or endorsement.
ABOUT THE MATERIAL
Original Snapchat gameplay plus the retained Lens Studio screens and concept artwork. The recording shows the opening four choices; the supporting visuals explore additional interaction formats.